Survey shows most people are camera shy; Fujifilm U.S.A. launches Best Face Forward website

More than 73 percent of women and almost 50 percent of men feel uneasy in front of a camera, according to the results of a survey conducted recently by Fujifilm U.S.A. Inc., Valhalla, N.Y., which commissioned the study to learn why so many people are apprehensive when asked to smile for a picture. Attention to detail quiets the jitters for many portrait sitters. Respondents identified weight and hairstyle concerns as their main reasons for "picture phobia." In fact, 44 percent surveyed preferred to do laundry, 34 percent would rather pay bills, and 18 percent would rather visit the dentist than pose for a picture. Feeling better about appearance (52.9 percent), help with hair and make-up (35.9 percent), having the right clothes (26.3 percent) and/or including family and friends in the picture (27.1 percent) topped the list. Fujifilm U.S.A. has launched its Best Face Forward website, serving as an information hub for looking great in photos.